Privacy Policy

This Privacy Policy explains how UPC TRADE INC (“WorkBooth”, “we”, “us”, “our”) collects and processes personal information when you visit or interact with our website workinbooth.ca (the “Website”).

We are committed to protecting your privacy and processing personal information in a transparent, lawful and secure manner, in accordance with applicable Canadian data protection laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA).

1. Organization Responsible for Personal Information

The organization responsible for the for the collection, use and disclosure of personal information under this Privacy Policy is:

UPC TRADE INC
30 Via Renzo Dr, Suite 255
Richmond Hill, ON L4S 0B8
Ontario, Canada

Email: sales@workinbooth.com

For the purposes of applicable data protection laws, UPC TRADE INC acts as the organization responsible for personal information processed through this Website.

 

2. Scope of This Privacy Policy

2.1 What this Policy Covers

This Policy explains how and why we process personal information when you browse our Website, contact us, request product information or interact with our online communication channels. It also explains who we may share your information with, your rights and how to contact us for more information.

This Privacy Policy applies to personal information processed when you:

• visit and browse the Website;
• contact us via online forms or email;
• request product information, a quote, or a demo;
• subscribe to newsletters or other communications.

This Privacy Policy does not apply to:

• regional websites operated by other WorkBooth group entities;
• services provided by independent distributors or partners under their own privacy policies.

2.2 Geographic Scope

This Website is operated by a Canadian legal entity and is intended for users located in Canada.

Users located in other regions may be served by different WorkBooth entities and websites, governed by separate privacy policies.

 

3. Categories of Personal Information We Process
3.1 Personal Information You Provide Directly

We may collect the following information when you contact us or interact with the Website:

• name, surname;
• company name, job title;
• email address, phone number;
• country or region;
• message content and inquiry details;
• newsletter subscription preferences.

3.2 Personal Information Collected Automatically

When you access the Website, we may automatically collect:

• IP address;
• browser type and version;
• device and operating system information;
• pages visited, session duration, referring URLs, and interaction data.

Such information may constitute personal information under applicable law where it can be linked to an identifiable individual.

 

4. Purposes of Processing and Consent

We collect, use and disclose personal information for the following purposes:

• responding to inquiries, quote or demo requests;
• operating, maintaining and securing the Website;
• analyzing Website usage and performance;
• sending newsletters and marketing communications where you have provided consent;
• managing business relationships, orders and customer records;
• complying with legal and regulatory obligations.

We process personal information with your knowledge and consent, except where consent is not required or permitted by law. Consent may be express or implied, depending on the nature of the interaction and the applicable legal requirements.

5. Data Sharing and Recipients

We may share personal information with:

• IT and hosting service providers;
• CRM and communication tool providers;
• analytics and website performance providers;
• public authorities, where required by law;
• payment processors where relevant to your request;
• trusted business partners where relevant to your request;

All third parties process personal information under appropriate contractual safeguards and confidentiality obligations.  

We do not sell personal information.

 

6. Cross-Border Transfers

Some of our service providers (e.g. analytics, email or CRM services) may be located outside Canada.
Where personal information is transferred outside Canada, it may be subject to the laws of the foreign jurisdiction. We take reasonable contractual and organizational measures to ensure an appropriate level of protection, consistent with PIPEDA.

 

7. Data Retention

We retain personal information only for as long as necessary for the purposes for which it was collected:

• Contact and inquiry data: up to 5 years after last interaction;
• Business relationship and CRM data: up to 5 years after the end of the relationship;
• Newsletter subscription data: until you unsubscribe;
• Analytics and cookie data: in accordance with service provider retention settings.

8. Your Rights (Canada)

Subject to applicable law, you have the right to:

• request access to your personal information;
• request correction of inaccurate or incomplete information;
• withdraw consent to processing, where applicable.

To exercise your rights or make a privacy-related request, please contact us at sales@workinbooth.com.
We may require verification of identity before responding.

You also have the right to raise concerns with the Office of the Privacy Commissioner of Canada if you believe your personal information has been handled improperly.

 

9. Security Measures

We implement appropriate technical and organizational measures to protect personal information, including:

• access controls and role-based permissions;
• secure hosting environments;
• encryption and secure communication protocols;
• regular monitoring and security reviews.

We do not carry out automated decision-making or profiling that produces legal or similarly significant effects on individuals.

 

10. Use of Cookies and Similar Technologies

We use cookies and similar technologies on the Website to improve user experience, measure performance and support marketing efforts. Detailed information about the types of cookies used, purposes, and consent management is available in our Cookie Policy

Cookie preferences are managed through our cookie consent banner and related tools.

 

11. Children’s Information

The Website is not intended for children under the age of 16, and we do not knowingly collect personal data from children. If you believe that a child has provided us with personal data, please contact us so that we can take appropriate action.

 

12. Changes to this Privacy Policy

We may update this policy from time to time. The latest version will always be available on the Website and indicated by the “Last updated” date. Where required by applicable law, we will notify you of material changes.

 

13. Contact

For any questions or requests related to this Privacy Policy or the processing of personal data, please contact: 

sales@workinbooth.com

UPC TRADE INC
30 Via Renzo Dr, Suite 255
Richmond Hill, ON L4S 0B8
Ontario, Canada